December 2025 — MyLiftingCoach today announced the launch of the first advanced strength training app built on Apple Intelligence, using Apple's Foundation Models API to deliver AI coaching that runs entirely on-device. Unlike cloud-based fitness apps that send personal data to third-party servers, MyLiftingCoach processes everything locally—your training history, body measurements, and personal goals never leave your iPhone.
The Problem: Good Coaching Is Expensive. Bad Apps Are Everywhere.
Professional strength coaching costs $100-400 per month. For many lifters, that's simply not accessible. The alternative—cookie-cutter fitness apps—give everyone the same generic program regardless of their goals, equipment, weak points, or recovery capacity.
Worse, most apps claiming to be "AI-powered" are questionnaires with fancy interfaces. They slap GPT responses on top and call it personalization—while harvesting your most personal data: what you weigh, how often you work out, your injuries, and how frequently you skip sessions.
The Solution: Real Programming, On-Device AI
MyLiftingCoach generates genuinely personalized programs using the same methodologies used by elite coaches: block periodization, RPE-based autoregulation, volume landmarks (MEV/MAV/MRV) for hypertrophy, and competition peaking protocols.
The app's conversational AI coach—built on Apple Intelligence—can explain why your program was designed the way it was, answer questions about your training, and adapt recommendations in real-time. All processing happens on your device.
"I spent 15 years competing in powerlifting and got frustrated with the same two options: pay hundreds for a coach, or use apps that don't understand how serious lifters actually train. I built MyLiftingCoach to fix that—professional-level periodization, accessible to everyone, without sacrificing privacy."
Key Differentiators
- First on Apple Intelligence: Built for iOS 26 using the Foundation Models API. No cloud subscriptions, no API fees passed to users.
- 100% On-Device Privacy: Training data never leaves your phone. Works offline. No third-party analytics or data harvesting.
- Real Programming: Block periodization, RPE autoregulation, volume landmarks, weak point analysis—not templates.
- Multi-Sport: Supports powerlifting (IPF, USAPL, USPA), bodybuilding, strongman, and calisthenics with sport-specific programming.
Availability
MyLiftingCoach is available now on the App Store. Requires iOS 26 and iPhone 15 Pro or later with Apple Intelligence enabled.
Pricing: $14.99/month or $128.99/year, with a free 14-day trial that includes all Pro features.
About MyLiftingCoach
MyLiftingCoach is an AI-powered strength training app that delivers professional-level coaching for powerlifters, bodybuilders, strongman athletes, and calisthenics practitioners. Founded by competitive powerlifter and software engineer Jeremy Butler, the app combines rigorously tested training methodology with on-device AI to create genuinely personalized programs that adapt in real-time. Available in 12 languages worldwide.
Media Contact
Jeremy Butler
Founder, MyLiftingCoach
jeremy@devop.foo
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